---
title: "Focus SEO work on keywords, content and links | Ian Nuttall"
description: "Focus on vital SEO tactics"
canonical: "https://ian.is/post/focused-seo-work"
language: "en"
---

# Focus SEO work on keywords, content and links

Jun 2023 / 14,999 views / [via X](https://x.com/iannuttall/status/1666762026327355393)

20% of SEO tactics deliver 80% of the results 📈

(and often the split is closer to 5/95!)

\- Low Fruits for keyword research
\- WordPress site
\- Quality (clustered) content
\- Outreach + network for backlinks

Don't overcomplicate it. Focus on the vital few things that work!

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